It may seem like the whole world is talking about NFTs, and every day a new artist is partnering with a blockchain based startup, but one of the things that becomes apparent after spending time traversing around the world of Web3 music is how different it is to the usual experience we’ve come to expect from the existing music landscape.
This emerging technology is full of opportunity for independent artists who are faced with the alternative prospect of trying to build an audience in the existing Web2 marketplace – somewhere that’s extremely saturated, with so much noise that musicians are burning out from the amount of work required to try and break through the noise.
One of the best ways to get started is to take a look at some of the artists and influencers who are actively engaging with Web3 music and follow along with their journey.